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Branding images
Conveyed the value props of a new type of experiences, Airbnb Concerts, in a format that was on-brand and visually stimulating.
On-campus Posters
In the dead of night, a select group of college campuses were blanketed with these posters. No one knew who or what was responsible, but they were definitely curious about this whole Tilt thing.
Banner Ads
Conceptualized and wrote copy for app download display ads. These were repurposed and printed as stickers for students to place in unique spots around college campuses.
Facebook Ads
Conceptualized and wrote copy for app download display ads. These were used on Facebook with catchy headlines to pique college students' interest to download our app.
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